Buying a Diamond: Does Size Really Matter?

Buying a Diamond: Does Size Really Matter?

Hung up on size? Get the scoop on how to buy a diamond that expresses how big your love is.

How big? It’s often the foremost question in the minds of nervous diamond engagement ring shoppers, yet you’ll notice jewelry store salespeople have a hard time answering this question.

It depends, they tell you. You have to work within your budget.

That’s technically the right answer. The “it depends” approach actually gives you a lot of flexibility when buying a center stone diamond for an engagement ring. The 4Cs of diamond buying — carat weight, cut, color and clarity — let you mix and match different characteristics of a diamond to get the best bang for your buck, so to speak.

You can make a big impression with your diamond engagement ring by choosing a well-cut center stone flanked or surrounded by smaller and less expensive diamonds.

Still, the diamond engagement ring is the expression of your commitment, the symbol of how big your love is. With all the factors you must consider when buying a diamond, that nagging question still remains: Will the diamond I buy be big enough?

It’s not all about the carat weight

The diamond industry has done a fantastic job of educating consumers over the years about the 4Cs, but the carat weight “C” is simplest to understand because it’s the easiest to spot. People equate carat weight with the “size” of a diamond. When they spot a sensational rock on a woman’s hand, they immediately wonder: How many carats is that diamond?

The truth is, you can achieve some of that same impact and dazzle by focusing on other diamond factors, including:


The way a diamond is cut and proportioned affects how the light shines through it. In round diamonds, well-cut diamonds tend to be more expensive, but they also sparkle more, allowing you to compromise on carat weight and still get impact.

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